Wednesday, February 10, 2010

I never needed a website before

Once upon a time, there was something called the "Yellow Pages." They ruled the earth sometime after the dinosaurs, but before the internet (geologists still argue the exact dates). When you needed a plumber, you just flipped through to the "P" section, scanned through a few pages of tiny text, and ten minutes later you'd be on the phone finding out that the plumber you called specialized in commercial plumbing, and couldn't perform the specific service you needed. Those were the days.

Back then the Yellow Pages were the best resource we had to find local businesses, and people used to flip through them all the time. Then along came Google. Suddenly, all you have to do is type what you're looking for into Google, and you can find a list of businesses each with their own online identity. In seconds you can find hours of operation, rates, services, the history of the business, customer reviews, and anything else a good business website has to offer. No printed ad can compete with the speed and convenience of Google. Market Grasp Media helps small businesses create an online presence that draws in new customers, who would otherwise never have known about your business.

Fifteen years ago, your business did not need a website to be considered reputable. The internet was brand new, and the Yellow Pages were well-established. Today the Yellow Pages are old news, and the internet is well-established. The times they are a-changing, and the businesses that survive will be the ones that change with them.

A partial analysis of Google search trends vs. Yellow Page search trends can be viewed at
http://searchengineland.com/google-trends-yellow-pages-will-be-toast-in-four-years-12256

Much of the younger generation cannot remember life without Google, and many have NEVER picked up the Yellow Pages. Yet some business owners continue to throw money away on expensive monthly advertisements in the Yellow Pages while ignoring the potential to grow online. For less money than your business spends every month on a Yellow Page ad, Market Grasp Media could expand your presence on the web, increasing your exposure dramatically. The potential for Market Grasp Media to bring you new business is limitless.

With local business searches on Google now far outweighing searches in any printed media, it is more important than ever for any business to represent itself professionally on the web. For the new generation of consumers, if your business cannot be found online, it may as well not exist at all. The crew at Market Grasp Media wants to help your business show the world it exists. Let Market Grasp Media set your small business up for success in whatever the future (or the economy) may bring.

If your small business needs help breaking into the 21st century, give Market Grasp Media a call. We help small businesses thrive in an ever-changing world.
(877) 875-1586
http://www.marketgraspmedia.com

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